Marketing
Small business marketing strategies. Know your audience. Emphasize your value proposition. Stay focused on singular goals and objectives.
Call recording comes to iPhone with iOS 18.1, update now available for select users
Apple has just released the iOS 18.1 beta to developers, bringing a host of exciting new features, with the highlight being Apple Intelligence. This new…
Mankind Pharma targets women’s health, fertility market
Mankind Pharma, the maker of the popular pregnancy test kit Prega News, is targeting growth…
After Zomato, Swiggy Launches In-App UPI To Speed Up Orders
Swiggy has launched an in-app UPI payment system, Swiggy UPI, to streamline transactions for its…
Zomato Launches Live Order Tracking to Boost User Interaction
Zomato, the renowned food delivery service, has rolled out an innovative feature that allows users…
Sephora’s Marketing Strategy in India: A Blend of Global Appeal and Local Adaptation
Sephora, the global beauty powerhouse, has effectively penetrated the Indian market by blending its international…
Lasted Marketing
How the DPDP Act is Shaping the Future of Digital Marketing
Introduction to the DPDP Act and its purpose In the ever-evolving landscape…
How to Build an Effective Marketing Strategy for Your Startup
Introduction: The importance of marketing strategy for startups Launching a startup is…
Sephora’s Marketing Strategy in India: A Blend of Global Appeal and Local Adaptation
Sephora, the global beauty powerhouse, has effectively penetrated the Indian market by…
Myntra Beauty Partners with L’Oréal Paris for Paris Fashion Week, India
Myntra Beauty has been selected as the official beauty partner for Le…
Zee TV’s Creative Campaigns for September Launches Redefine Marketing Strategy
Zee TV is transforming audience engagement with the launch of three new…
SOM Distilleries unveils India’s first Twist-Cap Beer “Woodpecker”
SOM Distilleries and Breweries Ltd. (SDBL) has made a significant innovation in…
Havells & Posterscope India launch ‘Safety Cha Deva’ for Ganesh Chaturthi
As Ganesh Chaturthi approaches, Havells India has unveiled its 'Safety Cha Deva'…
For Gen Z & Gen Alpha festivals are no longer traditional buying triggers: Experts
As the festive season approaches, brands are rethinking their marketing strategies to…
JK Super Cement signs Jasprit Bumrah as brand ambassador
JK Super Cement has announced Indian fast bowler Jasprit Bumrah as its…
BIBA Unveils New Ad Campaign with Kriti Sanon Celebrating Tradition and Modernity
BIBA, the prominent Indian women’s wear brand founded by Meena Bindra, has…