Marketing

Small business marketing strategies. Know your audience. Emphasize your value proposition. Stay focused on singular goals and objectives.

Sephora’s Marketing Strategy in India: A Blend of Global Appeal and Local Adaptation

Shivayali 3 Min Read

Sephora, the global beauty powerhouse, has effectively penetrated the Indian market by blending its international…

Airtel’s High-Speed Wi-Fi Initiative Reaches 1,200 Cities, Driving Digital Inclusion

Saniya Gowda 1 Min Read

As digital connectivity becomes increasingly crucial, Airtel is tackling the issue of unreliable high-speed Internet…

BIBA Unveils New Ad Campaign with Kriti Sanon Celebrating Tradition and Modernity

Nitya 2 Min Read

BIBA, the prominent Indian women’s wear brand founded by Meena Bindra, has unveiled its latest…

Myntra Beauty Partners with L’Oréal Paris for Paris Fashion Week, India

Shivayali 2 Min Read

Myntra Beauty has been selected as the official beauty partner for Le Défilé L’Oréal Paris…

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